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Bestseller Julia Whelan, fall author branding classes + more

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Author Brand Strength

No trend-seeking clutter or overwhelming marketing BS--just expert advice & ideas to help you stay focused on what's most important for your author brand, career, & life.

Happy End of Summer!

I hope you've had some time to relax and enjoy the present this summer. After a little break, I'm happy to be back with so much good news for you. Here are the latest resources and some upcoming fall classes! In this email:

  • Behind the Author Brand with Julia Whelan
  • Read: AI Thinks You're Brilliant
  • Upcoming fall classes
  • Content Co-working is (almost) back!
  • Fall group program opens back up soon--get on the wait list.

LISTEN or WATCH: Behind the Author Brand with Julia Whelan

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This episode truly lives up to the name Behind the Author Brand as it not only provides a peek behind the pen (or mic, or camera) with bestselling author, award-winning audiobook narrator, and actress Julia Whelan, but also shares a cheeky snapshot of our friendship. In this episode, multi-hyphenate creator Julia Whelan gives us a behind-the-scenes peek at her creative world.

So many of us have multiple creative passions, so few of us actually pull it all off. Julia is one of those people.

Listen Now


READ: AI thinks you're brilliant. Maybe that's not such a good thing.

Flattery is getting AI everywhere. But here's why you might want to think twice if you're considering handing off your marketing and branding to AI.

I've been thinking and writing a lot about AI and how it impacts writers, the industry, and our creativity. Because I'm one of those folks who needs deep work time with complex subjects like this, I'm just now starting to publish some of these ideas and writing. So stay tuned as I unpack some of what I'm seeing. I recently published a piece on Substack called "AI Thinks You're Brilliant," I hope you'll read and share if you find it useful.


Upcoming Classes & Events:

Make Connections & Build Relationships in Publishing

SEPT 23, 10AM-12PM (PT)

People want to work with and support people they know, like, and trust. Do you have a professional support network like that? Learn how to build connections with other authors, influencers, media, and publishing professionals.

Register to attend and receive the recorded session.

Get Ready for Media Coverage!

Are you ready for the public eye? Get ready for media pitching and exposure!

OCT 8, 11AM-12:30PM (PT)

  • Media Kit Must-Haves
  • Podcast pitching basics
  • Set priorities & boundaries
  • Prepare to be seen

Register to attend and receive the recorded session.

Interested in co-working on your marketing & brand-building content?

I'm considering restarting the Calm Content Co-working hours again, but would like your feedback. Show your interest here. I'd love to hear from you.

✨ Coming soon: fall cohort opening! ✨

Twice per year I open the doors to my author branding small group program and it's almost time!

👉 Learn more about the program here.

👉 Or jump on the wait list here to be the first to know when applications open back up.

Stay tuned, more fun tools and resources coming soon!

All the Best,

Andrea

P.S. One-hour mini brand consults are back open. Book your September or October session with me now!

Author Brand Strength

No trend-seeking clutter or overwhelming marketing BS--just expert advice & ideas to help you stay focused on what's most important for your author brand, career, & life.